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About

Andrew Finlayson

Founder, Panacea Objective. Private C-suite search and leadership advisory.

Andrew Finlayson, founder of Panacea Objective

Andrew is a former Managing Director EMEA & Asia for one of the world’s largest private recruitment firms, with over $1 billion revenue across 350 global locations.

The projects Andrew and his teams have delivered range from supporting startups, and SMEs to FTSE and Fortune 100 clients, including search and recruitment program delivery for projects with CAPEX values of over $20 billion.

In 2017, after two decades of delivering talent & search solutions in more than 35 countries, Andrew founded his own boutique search practice, Panacea Objective. Andrew utilized his global network, supporting a wide range of organizations, from dynamic SMEs, through to Fortune/FTSE 150 companies, sovereign funds and private family offices, in areas such as C-suite hiring, succession planning and assessment, strategic transformation, IPOs and transformation.

In 2023 Andrew moved to Dubai to join his client, a $7bn, 50,000-employee hospitality organisation, to lead an accelerated hiring period, as Vice President of Executive Resourcing.

Partnering with the CEO and CPO, this included internal and external talent identification, talent pipelining, succession planning, and leadership assessment, for which Andrew is an accredited Korn Ferry Leadership assessment practitioner.

Andrew is passionate about understanding the drivers and key needs of his clients, the candidates he represents, and believes this can only be achieved with relationships based on trust, transparency and shared values.

Originally from the UK, Andrew considers himself a global citizen and has lived in the United States, Qatar and Malta. He now resides in the United Arab Emirates.

Mont Blanc emerging from cloud, in black and white.
Mont Blanc. Chamonix, where Panacea Objective was envisioned.

The story

Envisioned in Chamonix, 2017.

It began with a conversation, or rather many of them, at a leadership retreat in Chamonix. Chief executive after chief executive described the same gap: the large firms offered process and scale, but no one offered discreet, dedicated counsel for the leadership and hiring decisions that mattered most.

Panacea Objective was envisioned there in 2017, beneath Mont Blanc. After two decades leading search and recruitment across more than 35 countries, Andrew set out to build something different: a private practice designed specifically to deliver bespoke counsel and search to the world's most demanding CEOs.

The idea was shaped by crisis. When external pressure exposes the limits of traditional leadership advisory and search, boards and chief executives must make a small number of critical decisions, often with incomplete information, heightened risk and significant consequence. Traditional firms, however willing, are rarely designed to give one client their undivided attention at such a moment.

In the mountains, as in leadership, some weather can be seen gathering for days, and some arrives without warning. Panacea Objective was built for both: discreet and selective, with each mandate treated with meticulous attention and care.

  1. Before 2017Two decades in search and recruitment across more than 35 countries, latterly as Managing Director, EMEA & Asia.
  2. 2017 · Chamonix / MaltaPanacea Objective is envisioned: one practice, discreet, unparalleled service, a select few clients. Officially launches in Malta.
  3. 2023 · DubaiAndrew moves to the United Arab Emirates.
  4. TodayA private practice serving global clients across the US, Europe, the Middle East and Asia.
350+executive appointments, across 45 countries
8,000+senior executives assessed and interviewed
2,000+senior executives advised globally
100+organisations served worldwide
Career figures, including teams I have led.
"I love the fact I can be completely open with Andrew. I've been let down so many times before, I don't think I would be having these open conversations if Andrew were one of the regular search firms in New York."
CHRO, US Fortune 100 insurance company

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Most of my work starts with a conversation and a referral. If someone has mentioned my name, I'd be glad to hear from you.

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